Chase Bank is the target of some tough social media backlash for a tweet it was forced to delete on Monday.
The bank was attempting to be funny with a MondayMotivation Twitter hashtag, but apparently many people with low bank accounts weren’t laughing.
The tweet was an apparent attempt at encouraging customers to save a few dollars by cutting unnecessary expenses.
Chase responded — thanking Twitter users for feedback and pledged to be more sensitive on social media in the future.
The tweet apparently read:
“You: why is my balance so low
Bank account: make coffee at home
Bank account: eat the food that’s already in the fridge
Bank account: you don’t need a cab, it’s only three blocks
You: I guess we’ll never know
Bank account: seriously?
Although the tweet has been deleted, the Twitterverse was quick to step in with several screenshots of the tweet along with never-ending comments.